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Retail

Edikted to open first-ever retail store outside the US in Soho, London

American fashion brand Edikted is set to open its first-ever European store in Soho, London’s West End, as it expands overseas. The digitally native Gen Z brand recently signed with Shaftesbury Capital to open its debut store outside the United States. Edikted’s new UK flagship store, located at 52-55 Carnaby Street, measures 4,800 square feet...

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Retail|Interview

Astrid & Miyu opens first global flagship store: ‘Experiential retail is integral’

Physical retail remains an avenue in which brands can evolve and experiment with their identity in the context of the real world. It is exactly this that has led London-based jewellery brand Astrid & Miyu (A&M) to open its first global flagship store, achieving a dream that its team has held for years and thus cementing its presence further...

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