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Retail

Edikted makes European debut with Carnaby Street store

US fashion brand Edikted has expanded its physical retail network with the opening of its first standalone location in Europe. Located at 52 to 55 Carnaby Street, London, the 4,800 square feet store houses a complete range of Edikted’s streetstyle and runway-inspired womenswear and accessories. In a statement, Edikted’s head of retail, Mina Fam,...

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Retail|Interview

Astrid & Miyu opens first global flagship store: ‘Experiential retail is integral’

Physical retail remains an avenue in which brands can evolve and experiment with their identity in the context of the real world. It is exactly this that has led London-based jewellery brand Astrid & Miyu (A&M) to open its first global flagship store, achieving a dream that its team has held for years and thus cementing its presence further...

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