Articles by Vivian Hendriksz
Poshmark partners with Loop to offer returns resale options for returns
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Resale fashion marketplace Poshmark has partnered with Loop to offer US consumers the possibility to resell goods or items meant for return. The new partnership, which sees Poshmark working with the commerce platform for Shopify brands, ensures that the US shoppers in Loop's merchant network can now resell items on Poshmark, turning missed...
Ambercycle partners with Benma Group to scale development of circular polyester fibers
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Material science innovator Ambercycle has entered into a strategic partnership with Benma Group to scale the development of circular polyester fiber. Through the new partnership, Ambercycle and the Chinese-based company will scale and expand the production of cycora fibers, Ambercycle's regenerated polyester fiber. By partnering with the...
Burton announces new chief marketing occifer & chief merchandising officer
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Snowboard and outerwear brand Burton has announced the addition of two new executives to its leadership team. Jennifer Valentine has been appointed as chief merchandising officer and Debbie Lee as chief marketing officer. Both strategic hires are said to “reflect Burton’s dedication to driving innovation and leadership in snowboarding, from...
Tala names Jon Wetherell as Creative Director
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British activewear brand Tala has announced the appointment of Jon Wetherell as its new creative director. Previously serving as the creative director at the Net-a-Porter Group and Boden, Wetherell brings more than 15 years of experience in guiding and overseeing creative teams and delivering unique campaigns. Wetherell also honed his vision and...
New York Men’s Day announces dates for F/W 25 edition
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New York Men’s Day (NYMD), the bi-annual menswear collective managed by Agentry PR, has announced the dates for its Fall/Winter 2025 designer presentations. Taking place on February 6, 2025, the menswear event will return for its 23rd season to Location05, next to Hudson Yards, and will showcase six talents, four new emerging brands, and two...
Poppi launches limited-edition apparel collection with Target
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Prebiotic soda brand Poppi has partnered with Target for a limited-edition apparel collection. The new Poppi x Target collection includes sweatshirts, t-shirts, accessories, caps, and socks in pastel and bright colors reminiscent of the brand’s aesthetic. The items also feature key motifs from some of the brand’s drops throughout 2024. Poppi x...
Cinq à Sept opens second US retail location in Miami
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New York-based ready-to-wear brand Cinq à Sept has opened its second retail location in the US, in Miami, Florida. Located in Aventura Mall, the new store opening underlines the brand’s debut in the state and follows the opening of its first store in SoHo, New York City, in 2023. The Cinq à Sept Aventura store represents a key moment in the...
Lilly Pulitzer acquires copyrights for print library from private investment group
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Lilly Pulitzer has acquired the copyrights of the fine art print library and the Key West brand from private investment group The Original I.P LLC. By obtaining the copyrights back, the brand aims to strengthen the link between its past and present, while celebrating its vivid legacy. "We deeply respect the legacy of this print library, the work...
Macy's Inc. appoints Robert Chavez to its Board of Directors
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Department store group Macy’s, Inc. has announced the appointment of Robert Chavez to its board of directors, effective as of April 1, 2025. “Bob will bring significant additional retail industry and leadership experience to our Board as we further our efforts to capture market share across our three nameplates,” said Tony Spring, chairman and...
Perfect Moment partners with global agencies to expand presence across Europe & Asia
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Skiwear and lifestyle brand Perfect Moment has partnered with two global sales agencies to help grow its presence in several key markets in Europe and Asia. Through its new strategic partnerships, the UK-based brand aims to strengthen its wholesale distribution in its focal territories, including Southern Europe and Japan. The two sales...