Untuckit partners with Folds of Honor for Veteran's Day

New York-based apparel brand Untuckit has launched a new collaborative shirt created in partnership with military and first responder founder, Folds of Honor, which pays tribute to the nation's heroes on Veterans Day.

The exclusive untucked shirt was inspired by the sacrifices of fallen or disabled military service members and first responders. It features a patriotic twist on the classic white button-down and bears the Folds of Honor logo on Untuckit’s signature sail. The shirt also features the brand’s wrinkle-free technology.

“Every time we put on this shirt, we are reminded of the sacrifices made by our heroes,” said Chris Riccobono, founder of Untuckit. “Partnering with Folds of Honor allows us to honor these brave individuals while providing support to their families through education.”

Since its founding in 2007, Folds of Honor has remained steadfast in its mission to deliver transformative educational scholarships to the spouses and children of America’s fallen or disabled military personnel and first responders. To date, the organization has awarded nearly 62,000 scholarships, leaving an indelible mark on the lives of many.

“Through this partnership, we are not only creating a product that honors our heroes but also tangibly supporting their families,” said Lieutenant Col Dan Rooney, founder and CEO of Folds of Honor. “We are grateful for Untuckit’s commitment to our mission and excited about the opportunity to reach even more families in need.”

Untuck is set to donate 10 percent of the proceeds from each sale of the Folds of Honor shirt directly to Folds of Honor to aid in funding scholarships. The Folds of Honor shirt is now available for purchase online at Untuck’s website for 105 dollars. Untuckit also offers a 25 percent military discount across its website for all service members.