Revo open first US store in SoHo, New York City

Sunglass company Revo has opened its first retail store in the United States in the iconic SoHo district in New York City.

Located at 436 West Broadway, the retail store and showroom bring the brand’s exclusive and engaging shopping experience to customers for the first time. The store features Revo’s complete range of products which all include NASA-based lens technology.

Customers can test out Revo's complete selection of lifestyle and performance eyewear for both men and women. This includes exclusive designs created in partnership with Hall of Fame golfer Annika Sorenstam and renowned Alpine skier Bode Miller. Additionally, the store will feature custom prescription sunglasses, limited edition models, and unique collector's pieces.

"We are thrilled to bring Revo, an independently owned premium American sunglass brand, to one of the best shopping areas in the world, SoHo," said Cliff Robinson, CEO of Revo, in a statement. For the first time, the entire Revo collection will be under one roof in a key shopping destination where we look forward to interacting with Revo fans old and new alike.”

Founded in 1985, Revo rapidly grew and gained an international following as a performance eyewear brand leading in polarized lens technology originally developed by NASA for satellite solar protection. “As a native New Yorker, this location is especially exciting, and we can't wait to make our mark in this influential neighborhood," added Robinson.